New AOL Logo – Must Stand For “Agency On Ludes”
AOL has changed it’s logo.
It is not a change for the better.
This is the easiest post I have ever written, because the visuals tell the story.
I really need to dial up my chutzpa and get into branding one of these days…..
OLD AOL Logo:

New AOL Logo:
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AAAUGH out loud (PERIOD)
The good news is that they used knockout type so the logo doesn’t stand out very well. Maybe nobody will notice …