Next Time, Keep The Penny
If you are sending money back to a customer, make sure you take advantage of the moment.
Latest Post
Internet Marketing
I Don’t Need No Stinkin Web Site
Fascinating research from Discover Financial Services here shows that many small business owners don’t feel they will ever need a web site for their business. Isn’t that kind of like saying they will never need a telephone? Seems like a great opportunity ahead….Happy New Year! Not Every Business Needs – or Wants – a Web [...]
Search Engine Optimization
How Many Search Engine Marketing Blogs Are There?
When I did a Google search for “search engine marketing blog” I got 108,000,000 results. Fortunately, TopRank Online Marketing has compiled a list of the top 400 that matter. The Top 400? I am all for inclusiveness, but are there really 400 blogs on the subject of search engine marketing that matter? I guess the [...]
Leadership
10 Rules From Sam Walton for Building a Successful Business
Sam Walton grew up poor during the Great Depression, yet rose to start the biggest retail store Wal-Mart. When Walton died in 1992, the family’s net worth approached $25 billion. Today, Wal-Mart is the world’s #1 retailer, with more than Wal-Mart Stores has more than 5,700 stores, including some 1,350 discount stores, nearly 2,000 combination [...]
Personal Productivity
Deciding If My BlackBerry Storm Touch Phone Is Worth The Trouble
I am now on my third Blackberry Storm touch screen phone. Generally with technology products like this I like to be an early adopter of version 2.0. I am not geeky enough to really want to be the early adopter guy who gladly puts up with buggy software, user interface issues, and other [...]
Marketing Book Reviews
“Rich Is A Religion” by Mark Stevens, 2008
Do you believe in a “money mindset”? Is it true that some folks are just “wired” differently when it comes to money? If you don’t have a healthy attitude toward money, do you believe you could learn how to embrace an abundant and respectful attitude toward money and wealth creation? Mark Stevens (author of my [...]
Direct Response Marketing
Next Time, Keep The Penny
If you are sending money back to a customer, make sure you take advantage of the moment.
Entrepreneurship
Harnessing the Web for Start Ups
In honor of “National Small Business Week“, I thought I would share a number of resources that are helpful to me with my businesses, and some that I think are doing a nice job of harnessing the power of community and sharing on the web. If you have some to share, please add them to [...]
Random Notes
Poor Customer Service Costs Companies $83 Billion Annually
According to a new study, 66% of consumers have ended a business relatoinship over bad customer service. And 61% swiched to a competitor, while 39% just stopped buying. So, for every ten customers you lose due to bad service, you lose both those customers for life (and their referrals), and you have helped your competition [...]
