Archive for the ‘Search Engine Optimization’ Category

How Many Search Engine Marketing Blogs Are There?

Tuesday, January 20th, 2009

When I did a Google search for “search engine marketing blog” I got 108,000,000 results.  Fortunately, TopRank Online Marketing has compiled a list of the top 400 that matter. The Top 400? I am all for inclusiveness, but are there really 400 blogs on the subject of search engine marketing that matter? I guess the […]

Google This: Free Website Analytics and Optimization Tools with Google Analytics

Wednesday, January 7th, 2009

Analytics are the life blood of any website, especially any online retailer or affiliate site.  And while there are many tried and true packages which can easily be integrated into your site at a modest cost, Google has created an enterprise class web analytics tool for free.  You can pay more, but why? Google Analytics […]

Google This: Google Product Search for Free Search Listings

Monday, December 29th, 2008

Here’s a nice way to get additional listings for your product on Google, and all the clicks are free.  Upload your product catalog feed to Google Base and have your products listed in the organic search rankings through Google Product Search.  To borrow from the old Dire Straits song, get your “money for nothing, and […]

Google This: Google Checkout for Your Online Shopping Cart

Thursday, December 25th, 2008

How would you like a free tool that helps differentiate your paid search listings, increases your click thru rate, streamlines the shopping cart check out process, and wipes out your merchant services fees?  Interested? Google Checkout is a payment process which integrates with your AdWords campaign and your website, allowing your customers to buy from […]

Google This: Find What’s Hot with Google Trends

Sunday, November 16th, 2008

Short of spending thousands of dollars on market research, there are few easy ways to find out what is on the minds of consumers NOW, and how to capitalize on the trend.  Want to know which celebrity is generating the most buzz, or which new cell phone is hot in California?  That’s the idea behind […]

SEO and Social Media Laundry List

Tuesday, October 7th, 2008

There was a great post today on the Online Marketing Blog with 10 tips for search engine optimization and for managing social media links and reputation management. Remember the days when anyone could register a URL for a large brand name like Coca-Cola? That same phenomenon exists today with social media log-ins and fan pages. […]

SearchMe – The Evolution of Search Engine Marketing?

Thursday, September 18th, 2008

You need to check out Internet search results at SearchMe, an engine that displays results not in the usual text-list format (a la Google), but in an iPhone style of images of actual Web pages you can flip through and filter results by topic. A query on Costa Rica, for example, lets you narrow results […]